Stockley Software has worked closely with Music Within during the launch of their franchise business. A comprehensive website was created to advertise classes and franchising opportunities, and a strong advertising stream was established when Stockley Software co-ordinated with an allied company to place a prominent link to Music Within on their website.
Stockley Software has developed a suite of marketing and business materials for use by the company, including magazine advertisements, leaflets, brochures and posters to attract new franchisees, business stationery including headed notepaper and compliments slips, and CD covers. All of these materials use the colours and artwork developed during creation of the website, giving the business a professional feel.
A package of marketing and business materials was designed for use by the franchisees, following the design theme developed with the website. The package includes advertisements, brochures, leaflets, accounting spreadsheets and business stationery. This package adds enormous selling potential to the franchising scheme, simplifying the set-up and running of each franchise.